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I strive to create thoughtful designs that solve problems and elevate brands. It's not just about things looking sophisticated and modern, but about reaching business objectives.
Originally trained in fine art, I stumbled onto the work of some talented web designers way back when. I tinkered and tinkered with code until I figured out how it works. Curiosity led me halfway; formal training helped learn why things work. Design theory, marketing analysis, business strategies and all that. It's not enough to just create beautiful things.
Also, I can fake nice calligraphy really well. It's a hit with the birthday-card-writing business.